Episode 18 - You can't grow without a brand
Download MP3Today’s episode features Arielle Jackson (Marketing Expert in Residence @ First Round Capital). We discuss the dissonance between brand and growth teams. How early stage companies should be thinking about brand building, and why she believes growth captures demand that already existed but brand develops it.
In today’s conversation,today’s episode features Arielle Jackson (Marketing Expert in Residence @ First Round Capital). We discuss the dissonance between brand and growth teams. How early stage companies should be thinking about brand building, and why she believes growth captures demand that already existed but brand develops it.
Arielle is truly exceptional at what she does, listen in and learn!
Join 8100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right here.
Or if you'd like to check out Pencil now, you can start here. Use code AC15 to get 15% off your first year on all paid plans!
Follow Arielle on Twitter or sign up for her class here (it's amazing!)
You can email us questions directly at chase@trypencil or follow us on Twitter or Chase here.
Please follow and share this episode! People deserve to learn from Arielle!
Arielle is truly exceptional at what she does, listen in and learn!
Join 8100+ e-commerce marketers + operators who receive creative breakdowns, data, expert insights, and opinions from the world of DTC Marketing, straight to their inbox, you can sign up right here.
Or if you'd like to check out Pencil now, you can start here. Use code AC15 to get 15% off your first year on all paid plans!
Follow Arielle on Twitter or sign up for her class here (it's amazing!)
You can email us questions directly at chase@trypencil or follow us on Twitter or Chase here.
Please follow and share this episode! People deserve to learn from Arielle!